Gap Refinement:
Ability to share (and create) good content through creating appropriate length video easily with good visual and audio media.
Experience with gathering user needs:
While it was more demanding than anticipated, it was an eye-opening and good learning experience. “Your truth is not my truth” was brought to life again, as people use sometimes very different approaches to achieving the same end. My greatest challenge was in getting the minimum of five other users (due to time constraints, rather than willingness) to interview, and in their “user-environment”. But I found it did not prove a disruptive, rather enlightening on the whole user experience. My second biggest learning was in recording a Google hangout, where I was so convinced everything was working, I failed to press the “start broadcast” button, and although my interview was streaming to YouTube, it did not record! Hard lesson learnt, certainly not forgotten.
List of User Needs (37 identified)
1. Intuitive Video Design and Creation User Interface 2. Easy to use – should be intuitive, not need a manual 3. Powerful – high resolution, high quality 4. Save preferences and create “templates” to work from – remember my settings 5. Drag and drop capability in editing mode 6. Review and Revision process sharing if working with team 1. Tools and Techniques for creating video content 2. Cost effective tools- free software does not have all the features 3. User templates to speed up editing time 4. Decrease the complexity of adding audio to visuals 5. Bandwidth management – select optimal use when publishing to sharing sites 6. Mobile editing opportunities – while shooting video content, not only on post-production 7. Mobile templates to use for editing: post-production 8. Options suitable for both personal and business use 9. Audio editing options beyond volume control and adding to visuals – ability to edit out background noises, increase volume of voice only over other sounds 10. Integrate screen capture with effects for training / teaching purposes 11. Integrate “fun” alternate tools such as animation, cartoons, sketches 12. ! Draft storyboarding facilities –in same software for final edit creation 13. Control sharing and distribution options – remote and “desktop” | 1. Collected, Collated Video Search (with editing tools) 2. Collated video search of my own videos (from my media library) 3. Collated video search of stock videos from other libraries 4. ! Collected across different stock library list, not from single library only 5. Stock library media to be watermark free 6. Stock library media to be frame-accurate (available as both low and high resolution) 7. ! Pay for stock only when publishing my video content (only what I used, not trial) 8. Audience level appropriate rating 9. Filter out the “undesirable”, “low quality”, “bad” content 1. Digital Asset Management for video content 2. Store all related content – effects, audio, pictures, visual morphs – media projects 3. Organise all related content (consider tags as default options) 4. ! Compress file sizes automatically for storage purposes 5. Optimise hardware performance with software 6. ! Cloud computing options (Access, cost effective, collaborative, portability) 7. Collaboration and compatibility across video editing software 8. Compatibility between software and hardware for video viewing 9. Compatibility between software and hardware for video creation |